Headquartered in Lakeland, FL, Blue Steel Development (BSD) is a privately held, commercial real estate development firm specializing in build-to-suit and speculative industrial projects.

BSD is located in the heart of Central Florida’s I-4 manufacturing and distribution corridor. BSD has completed more than 5 million square feet of industrial real estate across multiple municipalities throughout Central Florida. Our extensive background in the development and construction industries provides us with the capability to conduct every aspect of project work including:

  • Pre-construction services
  • Construction management
  • Design and build
  • General contracting
  • Site development
Blue Steel Development

When you work with BSD you see progress from the start. You’re not relying on a series of vendors to provide answers or waiting on what is often a lengthy back-and-forth process between outside parties to see progress. We move swiftly, eliminating all of the extra layers that are typically involved with other developers.

As a result, our clients realize significant savings in both time and money as resources are leveraged to complete projects expeditiously. We have worked with several Fortune 500 clients including FedEx Freight, The Home Depot, Dick’s Sporting Goods and Ikea.


A solid foundation of more than 30 years of development and construction experience has led to BSD’s successful track record in facilitating all aspects of warehouse distribution projects.


Our clients invest in experience and expertise.

Meet Howard Bayless
Meet Howard BaylessPrincipal
Howard’s extensive background in real estate development spans more than 35 years. His topmost responsibility is the overall management and execution of the day-to-day real estate and development operations within the company. He also oversees the financing and capital structures of projects and manages the company’s equity partner relationships.

As a licensed certified General Contractor, Howard presents added value to clients when working with BSD in the development of their projects. His success in this arena is evidenced by the more than $1 billion in retail and industrial projects he has managed throughout the Southeast.

Meet Austin Jones
Meet Austin JonesPrincipal
Austin has worked in the construction and real estate industry since 2008. He is primarily responsible for overseeing all aspects of site selection, feasibility, due diligence, permitting and entitlements for each development project. Austin works closely with clients, vendors and government agencies throughout the process to ensure development moves smoothly through to completion.

Additionally, Austin is committed to developing new client relationships and expanding BSD’s presence throughout the Southeast.


We stand behind every BSD building with a commitment to quality and maximizing your investment.

When you invest in a BSD building, you get decades of experience in both the construction and development industries. We are the guys who develop and build each facility. The in-depth, first-hand knowledge we have acquired enables us to meet the needs of each client in ways no one else can.

Our pride in performance shows in every BSD build. We meet each project with an unwavering dedication to delivering quality and added value to each client.

Dranefield 2